COMPENDIUM CULTURAL POLICIES AND TRENDS IN EUROPE
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10% of all companies and 5% of all employees in Switzerland operate within the cultural industries.

 

The Federal Office of Culture and the Swiss Federal Institute of Intellectual Property is fully committed to further developing intellectual property law in a forward-looking fashion.

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Switzerland/ 4.2 Specific policy issues and recent debates  

4.2.3 Cultural/creative industries: policies and programmes

The basic information below reveals the significance of the Swiss creative industries in 2015 compared to the country's overall economy.

In 2015, roughly 284,000 persons were employed in Switzerland’s creative industries in around 75,000 businesses. This represented 11 % of Swiss businesses and 6 % of all employees. The creative industries generated an estimated Gross Value Added (GVA) of CHF 23 billion and an estimated turnover of CHF 60 billion. This corresponded to almost 4 % of Switzerland’s GVA and 2 % of Switzerland’s total turnover.

In recent years, growth in the creative industries has been more positive than in the overall economy. This dynamic development is expected to continue. Between 2013 and 2015, the average number of employees in all submarkets increased by 2.4 %, the number of businesses by 6.4 % and GVA by 5.4 %. Thus, the creative industries, a complex of different economic activities, grew significantly more than the overall economy, where growth is roughly one fifth lower for businesses (+  1.9 %) and about half lower for the number of employees and for GVA (+ 3.2 % and + 2.5 % respectively).

 

Table 1:         Key figures of the Creative Industries in Switzerland 2015

 

Switzerland

Number of businesses

75 071

% of overall economy

11.1%

Employed people (full- and part-time)

283 660

% of overall economy

5.6%

Employed people (full-time equivalents)

202 442

% of overall economy

5.1%

Total turnover* in CHF million

59 886

% of overall economy

2.0%

Added value** in CHF million

23 271

% of overall economy

3.7%

Source:    FSO, STATENT, NA; FTA, VAT; own calculations Statistical Office Canton of Zurich and  Zurich University of the Arts.

Figures for the submarkets of the creative industries reveal a stable situation over the past few years. Employment is highest in the architecture market, the software and games industry, the music industry and the press market. These four submarkets account for more than half of all creative industries professionals. The number of creative industries businesses, employees and GVA has outperformed the overall economy in recent years. Total turnover, on the other hand, declined as sharply as in the overall economy.

Figures for 2015 confirm that the Swiss creative industries are dominated by small businesses. 94 % are micro-businesses employing up to 10 persons (FTEs). Three quarters comprise merely one or two persons. Such businesses are known as smallest, i.e., micro-businesses.

Table 2:               The creative industries by submarkets in 2015

 

Businesses

Employees (Full and part time)

Employees (Full time equivalents)

Gross Value Added in Mio. CHF*

Turnover in Mio. CHF**

Music industry

10682

31849

16493

1056

1698

Book market

4965

13468

8802

726

1710

Art market

6091

13850

7065

358

1694

Film industry

2976

10302

6283

711

2381

Broadcasting market

171

9990

7706

966

4002

Performing arts market

3089

15962

8445

418

699

Design industry

10897

25468

17921

1335

4557

Architecture market

15701

56128

45684

5998

11145

Advertising market

3251

19308

13401

1039

5964

Software and games industry

8739

48503

41477

7223

15192

Crafts market

1194

4387

3750

538

1915

Press market

5996

26640

18598

2170

6679

Audio-visual technology market

1319

7806

6816

734

2249

* Estimates based on National Accounts NA  ** Estimates based on national Value Added Tax VAT Source: FSO, STATENT, NA; FTA, VAT; own calculations Statistical Office Canton of Zurich and  Zurich University of the Arts

The Dispatch on Culture issued by the federal government assigns to the cultural and creative industries a pioneering role on the country's path toward becoming a knowledge-based economy and society. One of the federal government's core objectives is to establish favourable conditions for the further growth of the cultural and creative industries.


Chapter published: 27-09-2018

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