A vision statement for the creative industries and research on their economic impact was carried out in 2011 in Flanders.
4.2.3 Cultural/creative industries: policies and programmes
Culture industries are defined as producers or distributors of cultural products or services, the cultural content being of utmost importance for the economic value of the products and / or services; where the actors intend to market the output and to realise a return.
Cultural industry organisations are seen as a major partner in the realisation of certain objectives of Flemish cultural policy. In certain sectors they are responsible for, as an example, the distribution or production of cultural products. Various initiatives have been taken to support these actors within the cultural domain.
The Arts Decree and the Cultural Heritage Decree (see chapter 5.2) both offer legal bodies with a commercial character the possibility of requesting project support or support for publications. Specifically with regard to the audiovisual arts, production investors can lay claim to a tax shelter and the Flemish Audiovisual Fund (VAF) offers production support for audiovisual creations. The management agreement between the government and the public broadcaster (VRT) states that the VRT must also participate in independent Flemish audio-visual productions, e.g., feature films, TV drama and documentaries.
On 31 March 2006, the Flemish government approved a new policy toolbox for companies in the culture industries sector: CultuurInvest. The sectors covered include: new media and computer games, the audiovisual sector and digital design, the music industry and concert scene, design and fashion design, printed media and graphic design, publishing and the book trade, music and performing arts, and distribution companies within the visual arts sector.
CultuurInvest has three methods of support:
CultuurInvest also intends to provide management support and coaching to cultural entrepreneurs. CultuurInvest was subsumed under the Participatie Maatschappij Vlaanderen (PMV, Flanders Participation Company) from its initiation, in early 2006. After a start-up period, the first projects were presented in mid-2007. In 2011, the effectiveness of the instrument was evaluated.
Also in other policy domains, initiatives have been taken by different bodies to stimulate innovation and creativity in Flanders.